Introducing Atelier: Behind the scenes of our latest Collection

You know something extraordinary is happening when five of the most influential, inspiring women currently shaping the Australian Dance Industry are gathered in front of you, sipping on champagne and making each other laugh.

Left to right: The Dream Dance Company's Lucy Doherty (dancer, teacher and choreographer), Karen Malek (Co-founder & Director of Transit Dance, Director of ATOD, dance teacher and educator), Lucinda Dunn (Australia's longest serving Ballerina with the Australian Ballet, former principal dancer, and current Artistic Director of Tanya Pearson's Classical Coaching Academy and the Sydney City Youth Ballet), Kate Meade (former studio owner and teacher, and Founder and Director of the Victorian Dance Festival), and Melanie Gard (dance teacher and Principal of Peninsula School of Dance).

Who are they? They are teachers, founders, directors, innovators, principals, educators, business owners and creatives, and their guidance, and the knowledge and inspiration they have been sharing on every step of the journey is creating a generation of the most rounded, resilient and promising dancers to ever grace the stage. This isn't to say they aren't phenomenal performers in their own right, but regardless of their prolific careers onstage or off; they are coaches, mentors and role models who have given just as much to dance community as they have earned from it. And after almost thirty years in the industry, and a lifetime of insight gained from being active in the dance community and dancing ourselves, the time felt right for Energetiks to create something that catered to the people that cater to dancers. Not just Karen, or Lucinda, or Melanie, but the thousands of incredible dance teachers around the world who put their students first every single day and pour their heart and soul into making others' dreams come true.

Fast-forward through twelve months of ideas, planning and design and we arrive here, in a studio with five iconic women and a collection that suits not just dancers but the people whose lives revolve around dance, and who spend just as much time in the studio as students; their teachers.

“This is a collection that is stylish yet comfortable. All the pieces are designed for easy, convenient dressing to support busy lifestyles and provide truly versatile, timeless outfits.” ~ Energetiks Designer Kara Sutton

The Hailey Knot Tee in Dusty Rose

Atelier moodboard

The day began with Strawberries, Chocolate and Champagne

Pamper session: Karen Malek gets her make-up done in between sips of bubbly

Personal touch: Karen Malek adds her own style to the shoot with some fur-trimmed black heels.

The day begins: Make-up and hair on location at a studio in Docklands, Melbourne

Lights, camera, make-up: Melanie settles down to be pampered by our make-up artist

Lucy Doherty

Lucinda Dunn

Karen Malek adds her own scarf to the Atelier outfit

Feature elements: The elegant drape of the Aubrey Knot Long Sleeve Tee worn by Lucy

The iconic Energetiks dancer - embroidered on the back of the Alyssa Overlay Singlet

Our stylist tweaks an outfit between shots with Kate Meade

The looks: ten of the endless possible outfit options styled and worn during the Atelier shoot

When it came to planning the campaign for Atelier, Energetiks knew from the outset that this collection should be worn by the women who inspired it, and what better way to celebrate the diversity of the collection than by showcasing it on real women in the dance industry, all with varying heights, body shapes and their own individual style.

Atelier comprises eight modern statement pieces that intermix to create multiple styling options and elegant, layered silhouettes to flatter the figure and elevate traditional active attire beyond the realm of lycra and spandex. For those of us that spend much of our lives in a studio, it's easy to recognise that for every minute we spend dancing, there's another one spent marking, stretching, watching, learning, choreographing or demonstrating... which is why we need more than just a leotard to see us through the day; we need versatile, soft-performance outfits we can move in.

Fabric with a twist: The detail on the Hailey Knot Tee in Dusty Rose, and the white mesh panel insert on the Alyssa Overlay Singlet in Grey Marle. A perfect combo.

Aesthetics: The Aubrey Knot Long Sleeve Tee in Grey Marle + The Sadie Volume Shorts in Cosmic

The Grace Detailed Back Tee in Dusty Rose + The Mikayla Slouch Pants in Cosmic

Defined by a colour palette that blends classic black with soft, dusty rose, grey marle, and Energetiks’ trademark cosmic navy, the collection features organic cotton, unbrushed fleece and soft micro-modal fabrics for all-day luxury and comfort. Atelier is a collection that allows dance and everyday life to intersect effortlessly, merging relaxed silhouettes and adaptive functionality with feminine, modern aesthetics.